Customer Story
Difusión (Campus Difusión)
Campus Difusión, an online learning platform featuring numerous English and Spanish language teaching videos, digital activities and interactive Difusión textbooks, created with Avallain Author, as well as flexible tools for enhanced learning and a mobile app provided by Avallain Magnet.
About the client
Difusión is a Spanish publishing house specialised in providing instructors and students with the highest-quality English and Spanish courses, textbooks and materials.
Project highlights
The goal
To deliver a customised and responsive language learning platform, offering digital books for Difusión English and Spanish courses, with supporting videos, interactive activities and learning management tools, and enabling full multi-device flexibility.
Thousands of activities and digital textbooks created in Avallain Author
Difusión designed and crafted thousands of learning activities and digital textbooks for their teachers and students in Avallain Author. These activities and textbooks were published and delivered in their learning platform powered by Avallain Magnet.
More than a hundred thousand subscribed students and teachers
Campus Difusión delivers engaging and personalised learning and teaching experiences to more than 100 thousand students and teachers in Avallain Magnet.
Highlights
Initial situation
Difusión had a range of digital resources to support its language teaching courses, including an online platform based on Moodle.
However, the existing technology could not be fully customised. The digital content had been prepared using a variety of processes, formats and standards, and many content types were yet to be developed, such as interactive textbooks or video-based learning activities. In addition, the accessibility and usability on mobile devices were limited.
Highlights
Customer requirements
An online learning platform true to Difusión’s core values of quality and innovation, expanding the offering of Difusión textbooks to provide an enhanced experience for students and teachers in class, at home and on the move.
Supported by advanced reporting and other learning management tools, Campus Difusión would provide students and teachers with access to interactive textbooks and accompanying videos, various activities, images, grammar and lexical resources as well as interactive textbooks – on virtually any device.
Highlights
Challenges
Campus Difusión required a dual authoring process, converting existing Spanish and English language print course materials into enhanced interactive textbooks, while also preparing more than 2,000 new activities, videos, interactive textbooks and other digital resources.
The online learning platform had to be designed and delivered concurrently, giving specific thought to platform integrations, a transition from Moodle, data migrations, and Difusión’s chosen ‘freemium’ charging model. Catering to an increasing significance of mobile devices for learners and teachers alike, a native mobile app as an extension of the platform had to be developed.
Highlights
Solutions
In close collaboration with Difusión editorial and technical staff, we deployed Avallain Author as the content creation tool and provided the necessary training and customisations to deliver a rapid, quality-centric workflow.
Meanwhile, Avallain’s education designers worked with Difusión to develop the platform for Campus Difusión on Avallain Magnet. Throughout, Avallain made full use of its English and Spanish-speaking staff to ensure swift and effective collaboration. By deploying Avallain Author and Avallain Magnet, costs and timescales were kept to a minimum and technical processes and architecture were simplified, all without sacrificing quality or distracting from innovation.
Highlights
Outcomes
Using Avallain Author’s accelerated workflow, in a matter of months, the Difusión team were able to create a wealth of exceptional content, including over 2,000 interactive textbooks and digital activities, 150 videos with supporting exercises and hundreds of interactive PDFs.
The transition from Moodle to Avallain Magnet resulted in a more flexible and customised online learning platform, capable of delivering state-of-the-art course management and reporting to multiple devices. Thanks to Avallain, the Campus Difusión app is available as dedicated versions for both Android and iOS devices, ensuring optimal performance regardless of the device used. For full multi-device flexibility, Windows and MacOS desktop versions are also available.
Words from our clients
Testimonial
"We are delighted to share Campus Difusión with students and teachers, confident that it is true to our core values of exceptional quality and innovation. Campus Difusión represents a step-change not only in the way teachers and students engage, learn and teach, but also in the way we as publishers aid those interactions with enhanced content and meaningful, pedagogically useful tools. It also marks a new era in our own digital workflows, in which we are now using Avallain’s platforms to publish even more quickly and responsively."
Katia Coppola and Jaime Sala
CEOs
Difusión
